Emerging Trends in India's Retail Market
In India’s competitive retail sector, a landscape marked by industry leaders, constant evolution and progressive prophets are assured to navigate the complexities of challenges, trends and development prospects that may happen in 2024. In India, the retail industry is one of the biggest sectors that contributes more than 12% to its Gross Domestic Product (GDP). This sector is one of the fastest growing in the world, with an assessed value of USD 1.3 trillion in 2022. There is a continuous shift in customer behaviour, the development of new technologies and an increased significance of sustainability, providing an idea by which companies can understand the trajectory of the retail industry in the coming year. Companies need to build sustainable practices and innovative products to meet the advancement in technology and customer preferences. Not only do these companies need to involve more strategies in their growth journey they also need to focus on evolving factors that help them...